Here’s a quick tip to help you manage your client relationships.
“Follow this mantra”
My mantra when dealing with clients is always to under-promise, but over-deliver.
I tell them it’s going to take a week to write the script, but then deliver the next day. Or tell them up-front that the cost of a project will be higher than it ultimately turns out.
Delivering ahead of schedule and under-budget is always impressive for a client. It makes you look good in their eyes and keeps them happy with your relationship.
“Get it the right way round”
Don’t get it the wrong way round – over-promise and under-deliver. That way lies anger, disappointment and failure.
Do it right and it’s a simple and really effective way to manage your relationships with your clients.
[image credit: Stuart Miles at freedigitalphotos]